Next, we'll take 'Things Stores Do On Black Friday' for $200, Alex.
— Shopify (@Shopify) November 15, 2019
What is... a sale?
Most businesses create a "Black Friday Sale", but you can go beyond discounts. Here's some solid inspo from business owners who are breaking the BFCM mold this year: https://t.co/UpGssRZeF8 pic.twitter.com/9Av6tkah6R